Strategic Business Advisors for Growth and Success
Who We Are
New Wave Accountants is not your typical accounting firm. We’re a team of dedicated business advisors whose expertise extends far beyond crunching numbers. Our passion lies in empowering small businesses and partnering with them to reach their full potential.
We don’t just review historical figures and focus on tax; instead, we align ourselves with your business objectives, strategising and advising to help you scale and grow.
Our Journey
Our journey began with a simple yet powerful vision: to redefine the role of accountants in the small business sector. We wanted to move beyond the traditional confines of accounting and provide end-to-end services that truly made a difference.
To achieve this, we adopted an innovative approach that allows us to understand each business intimately and create tailored solutions that fit their unique needs.
Our Accomplishments
Over the years, we have worked with more than 800 businesses across various industries. This vast experience has enriched our understanding of diverse markets and allowed us to fine-tune our strategies to be more effective and result-oriented.
As Reuben Bergola CA, our Managing Director, puts it:
“We are business advisors partnering with the business to reach their full potential.”
Meet Your Lead Advisor: Reuben Bergola
With over 14 years of experience and a Chartered Accountant designation, Reuben Bergola has built and scaled multiple 7-figure businesses from the ground up. He’s not only a strategic advisor — he’s walked the path himself.
Reuben founded New Wave with the belief that small businesses deserve more than reactive accounting — they need proactive strategy and guidance.
Meet Our Advisory Team
Behind every successful business advisory session is a real person with real-world experience. Get to know the experts who will help guide your business forward.
Reuben Bergola – Managing Director
Specialist in scaling service-based businesses. Founder of 3 successful 7-figure ventures and one 8-figure business. Chartered Accountant.
Cullum Farugia – Senior Business Advisor
CFO turned small business specialist. Passionate about helping founders gain financial clarity and control. Known for simplifying the complex.
Business Advisory Services Designed for Sustainable Growth
Financial Strategy and Management
A successful business is built on a strong financial foundation. Our experienced advisors offer insights and tools that turn financial data into strategic decisions. Services include:
- Cash flow planning
- Profit forecasting
- Margin analysis
- Capital expenditure advice
Business Growth and Scalability Solutions
Scaling a business goes beyond increasing revenue—it’s about preparing your operations for long-term sustainability. We help you identify areas for optimisation, new market opportunities, and create step-by-step growth roadmaps.
Tailored Industry-Specific Strategies
No two businesses are the same. We’ve worked with clients in building and construction, medical, allied health, hospitality, retail, and professional services. Our advisors provide:
- Competitive benchmarking
- Regulation-specific guidance
- Industry best practice implementation
Success Stories from Real Businesses
Why Choose New Wave Accounting as Your Business Advisor?
Proactive. Reliable. Strategic.
We take a proactive approach. We don’t just react—we help forecast and plan for your business’s future. Our innovative mindset ensures fresh solutions to your biggest challenges.
Proven Expertise & Results
With 14+ years of experience and over 800 businesses served, our track record speaks for itself. We bring deep sector knowledge, strategic insight, and a genuine commitment to your success.
Frequently asked questions
A business advisor provides strategic guidance to help businesses improve operations, increase profitability, and plan for sustainable growth.
Not exactly. While it involves financial insight, business advisory focuses on long-term strategy, operational efficiency, and goal setting.
This depends on your business needs. Many clients benefit from monthly or quarterly strategy sessions.
Absolutely. Business advisors can support startups with financial modelling, market entry strategy, and scaling frameworks.
Not necessarily. We offer flexible advisory packages based on your goals—whether that’s a one-off session or ongoing support.
If you’re feeling stuck, want to grow but don’t know how, or need clarity on cash flow, hiring, or structure—you’re ready. Most businesses benefit from external strategic input well before they think they need it.
Yes. While many of our clients work with us for both, we can offer standalone advisory services if you’re happy with your current accountant.
Our advisory services are tailored—some businesses just need a once-off session, others need monthly support. Prices typically range from $300–$2,000/month depending on scope. We’ll discuss options in your free call.
Absolutely. If you were referred to someone specific, let us know and we’ll do our best to connect you with them.
Recent financial reports (profit & loss, balance sheet), a rough idea of your goals, and any key challenges you’re facing. If you’re unsure—we’ll guide you through it.
The free consult is designed to understand your business, your goals, and your pain points. We’ll see if we’re the right fit and give you an idea of how we can help.
We focus on measurable outcomes—like increased profit, time saved, better team structures, or smarter growth plans. You’ll leave each session with clear action steps and direction.
Usually Zoom or in-person strategy sessions (30–60 mins), where we review your progress, address specific challenges, and set clear action plans for the next stage.
Yes! We love seeing clients in person. Just book ahead and we’ll schedule a time that works.
We’re based on the Gold Coast, but work with clients all over Australia. Remote, hybrid, or in-person—it’s up to you.
Absolutely. That’s a perfect use of our advisory sessions. We’ll guide you through building a practical, tailored plan you can execute confidently.
